Those starting their morning off by riding MetroLink and MetroBus have a chance to see a likeable leprechaun and “capture” free transit passes or one of his “pots o’ gold,” hidden in plain sight
The bi-state region is fortunate to have access to a safe, integrated public transit system, but the luck doesn’t stop there. On Friday, March 14 – just a few days prior to St. Patrick’s Day – Citizens for Modern Transit (CMT), in conjunction with the St. Clair County Transit District (SCCTD) and Metro Transit, have the golden opportunity to surprise and delight transit riders during the morning commute as part of the partners’ “Transit is a Lucky Charm” campaign.
From 6 a.m. to 8 a.m. that morning, a likeable leprechaun will be onboard select buses and trains. He’ll be greeting passengers and handing out a mix of $5 Metro Adventure Tickets, good for unlimited rides on any given day, and free month passes for use in April 2025. There will also be “pots o’ gold” hidden in plain sight throughout the system. These pots will be filled with gold-coin chocolates, free transit passes, an Amazon gift card, a t-shirt and other prizes. If a transit rider finds one, they are free to take it with them to enjoy.
During this same timeframe, “Top of the Morning” street teams will be at the Central West End, Shrewsbury – Lansdowne I-44, Emerson Park and Belleville Transit Centers distributing Lucky Charms cereal bars. Each treat will have a sticker on it, encouraging transit riders to register for CMT’s FREE Guaranteed Ride Home program and to be on the lookout for the leprechaun and his pots o’ gold. The Guaranteed Ride Home program offers commuters subsidized access to more immediate transportation options through local ride-hailing services, taxicab companies or Enterprise Rent-A-Car should a personal need arise.
“We are lucky to have access to MetroBus and MetroLink as both offer a safe, convenient and affordable way to get people where they need to go,” stated Kimberly Cella, executive director of Citizens for Modern Transit. “We are grateful to the thousands of area residents who understand this and regularly choose to take transit. This effort is a fun-filled means to demonstrate our appreciation. It will be a fun morning full of surprises.”
The “Transit is a Lucky Charm” campaign is part of the partnering organizations’ ongoing efforts to interact with riders, strengthen relationships and reinforce their collective commitment to a safe, comfortable, customer-focused transit experience. To learn more, visit www.cmt-stl.org.
Citizens for Modern Transit
Citizens for Modern Transit is the St. Louis region’s transit advocacy organization. Established in 1985 to help bring light rail to St. Louis, CMT’s mission is focused on championing, challenging, encouraging and advocating for public transit in an effort to drive economic growth and improve quality of life. To help support this mission, the organization works to develop ridership programming, transform spaces around transit stops, help secure local and federal transit funding, serve as a strong and effective voice on transit-related issues and opportunities, and ensure safe, convenient, user-friendly and affordable access to the area’s integrated public transportation system. To learn more, visit www.CMT-STL.org or follow the organization on Facebook, X, Instagram or LinkedIn.
About Metro Transit
Metro Transit operates the St. Louis region’s main public transportation system, which includes 24 battery electric buses and 237 clean-burning diesel buses that serve 59 MetroBus routes in eastern Missouri and southwestern Illinois. Metro also operates MetroLink light rail vehicles on 46 miles of track serving 38 stations in the two-state area, and operates Metro Call-A-Ride, a paratransit fleet of 123 vans. Metro Transit is a Bi-State Development enterprise.
About St. Clair County Transit District
Founded in 1981, St. Clair County Transit District oversees 11 MetroLink stations and 18 bus routes in St. Clair County, Ill. If commuters have questions about service, they can call (618) 628-8090 between 8 a.m. and 4 p.m. Monday through Friday. For more information, visit www.scctd.org.
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For more information, contact:
Kelly Harris
314-898-8116
kelly@hausergrouppr.com